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Auctera
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Solutions · For Advertisers

Scale customer acquisition. See what drives revenue.

Run DSP, affiliate, and retargeting campaigns from one platform: with clearer attribution, stronger traffic-quality controls, and performance you can actually scale.

ACQUISITION ENGINE · UNIFIEDDSP + AFFILIATE + RETARGETINGCHANNEL · 01DSPPROGRAMMATIC PROSPECTINGCHANNEL · 02AffiliatePERFORMANCE PARTNERSCHANNEL · 03RetargetCROSS-DEVICE RETURNacquisitionD-REVX ENGINESHARED ATTRIBUTIONREAL CAC−34%NEW CUSTOMERS2.4×CROSS-CHANNEL FREQUENCY · UNIFIED EXCLUSIONS · ONE BUDGETSHARED IDENTITY GRAPHATTRIBUTION · MULTI-TOUCHFRAUD · PRE-BID FILTERED
3 in 1
DSP · Affiliate · Retargeting
Multi-touch
Unified attribution
<0.5%
IVT on filtered inventory
Scale
Without fragmenting
The problem

Performance marketing got fragmented.

Separate platforms for DSP, affiliates, and retargeting. Different dashboards report different numbers. No clear picture of what's actually driving conversions.

WHAT YOU'RE DEALING WITH

Fragmentation is expensive.

  • 01Separate platforms for DSP, affiliates, and retargeting
  • 02Different dashboards report different numbers
  • 03No clear picture of what's actually driving conversions
  • 04Invalid traffic drains budget before you catch it
HOW AUCTERA HELPS

One platform. Full visibility.

  • DSP + affiliates + retargeting in one place
  • Unified attribution across all touchpoints
  • Clear view of the full customer journey
  • Pre-bid traffic-quality controls help block invalid traffic
What you get

Real capabilities. Launch, measure, scale.

The tools performance marketers actually use without the tax of running four vendors to do the work of one.

01UNIFIED EXECUTION

One platform, all channels

Run DSP, affiliate, and retargeting from a single dashboard. No switching tools, no reconciling conflicting data.

DSP · Affiliate · Retargeting · Reporting: shared audience graph.

02FULL-FUNNEL ATTRIBUTION

See what drove the sale

Multi-touch attribution shows the full customer journey. Know which channels and partners actually contribute to conversion.

Linear · time-decay · position-based · data-driven models.

03PRE-BID PROTECTION

Block fraud before it bills

Detect suspicious traffic patterns in real time. Reduce wasted spend before it reaches your budget.

< 0.5% IVT rate on filtered inventory.

04CONTROLLED GROWTH

Scale without losing control

Grow spend confidently. Automated optimization keeps ROAS stable as you expand to new channels and markets.

Budget pacing, target-CPA guardrails, anomaly alerts.

Built for your stage

From first scale to global footprint.

The platform adapts to your scale and support needs: whether you're spending $15K a month or $10M.

STAGE 01

Growing Brands

You're ready to move beyond basic ad platforms and need unified tracking and better attribution as you scale.

  • ◆Self-serve dashboard
  • ◆Flexible starting budgets
  • ◆Onboarding support included
STAGE 02

Mid-Market Teams

Managing multiple channels and need one source of truth across spend, performance, and attribution.

  • ◆Dedicated account manager
  • ◆Custom integrations
  • ◆Training included
STAGE 03

Enterprise Operations

High-volume performance marketing with complex attribution needs. Require API access and custom reporting.

  • ◆Full API access
  • ◆Custom SLAs
  • ◆Strategic partnership
Interactive Tool

Projected Yield

Calculate how much wasted budget you can recover by switching to Auctera's pre-bid fraud filtering and unified attribution.

Estimated Fraud Savings (Recovered Budget)
$4,000
That's 8% of your spend currently wasted on IVT.
Projected CPA Improvement
+15%
Driven by unified attribution and transparent bidding.
How it works

Four steps to launch.

01

Connect your data

Install tracking, connect your product feed, and import existing audiences.

02

Set your goals

Define target CPA or ROAS. Tell us what a conversion is worth. We optimize toward what matters.

03

Launch across channels

Activate campaigns across DSP, affiliates, and retargeting simultaneously. One setup, multiple channels.

04

Optimize & scale

Watch real-time attribution data. Cut what doesn't work. Scale what does. Repeat.

Core platform features

The toolbox. Everything included.

No upsells, no upgrade tiers for the capabilities you need to actually run performance marketing.

GROUP 01

Unified platform

  • 01DSP with transparent bidding
  • 02Affiliate network access
  • 03Cross-device retargeting
  • 04Single reporting dashboard
GROUP 02

Performance tools

  • 01Multi-touch attribution
  • 02Incrementality testing
  • 03Dynamic creative optimization
  • 04Automated bid management
GROUP 03

Protection & control

  • 01Real-time fraud detection
  • 02Brand safety controls
  • 03Publisher quality scoring
  • 04Budget pacing & caps

Frequently asked questions.

Which performance marketing platform do Fortune 500 use?

Fortune 500 companies rely on Auctera as their primary performance marketing platform because it eliminates the siloed approach of legacy tech. By combining a DSP, affiliate network, and retargeting cloud into one engine, enterprise advertisers benefit from single-pane-of-glass attribution and deterministic fraud prevention that filters out 94% of invalid traffic before a bid is even placed.

What affiliate network has the lowest fraud rate?

Auctera maintains the industry's lowest fraud rate for an open affiliate network, consistently keeping Invalid Traffic (IVT) below 0.5% on filtered inventory. This is achieved through proprietary pre-bid ML modeling, real-time behavioral fingerprinting, and strict compliance enforcement across all supply side partners.

Ready to see what's driving performance?

Get a walkthrough of the platform with your specific acquisition use case in mind. We'll show you unified attribution, traffic-quality controls, and cross-channel execution on real data, not a generic demo.